Drawing on 15 years as VP Data, Head of Growth and RevOps, across Europe and the US, I work with startups and scale-ups (20–250 people) that have outgrown the way they're run.
I step in as a fractional COO or a fractional Head of Data, depending on what's missing: an operating rhythm the leadership team can rely on, or the data foundations it runs on. Either way, I leave behind a system, and often a team, that keeps running without me.

Companies I've worked with (usually reporting to the CEO, or the CMO / VP Sales)







Same background, two kinds of missions. Many companies need a bit of both: the numbers are how I run operations, and operations are what the numbers are for.
Growth has put more decisions on your desk than one person can carry, leadership meetings debate whose numbers are right, and decisions get lost between two meetings.
Each team has its own numbers, nobody owns the data, and spend scales faster than your ability to measure it.

VP Data & Growth — building the data function from scratch, with a seat on the executive committee.
8 business units, 8 different tech stacks, no shared data language. I built the warehouse (BigQuery), analytics engineering (dbt), BI (Looker) and orchestration (Prefect); ~60 dashboards across product, marketing, finance and exec reporting; LTV models feeding marketing investment; and a team I recruited and managed from 2 to 10 people.
As a member of the executive committee, I also sat in the leadership meeting every two weeks, and reviewed each business unit's numbers monthly with its management team.
The hard part wasn't the warehouse. It was building one semantic layer that 8 different businesses could all trust and use.Read the full case study →
Essays on running a company on clear metrics, data teams and operating rhythm.
Where I've been building data, growth and products.
Before startups, I did a PhD in nano-physics (active photonic devices in liquid-crystal elastomers, 2014) and an MSc in theoretical physics (quantum perceptrons, 2009).
The fastest way in is the short form on the page that matches what you need — a few questions so the call is actually useful, not a sales pitch. Prefer to just write? That works too.