3 mistakes I made during my first startup

Three years ago was an important period of my life. I was in my final PhD year, and I decided to create my first SaaS product. This first experience taught me an amazing amount of things. I had no pressure to do it since my PhD was still going on, and it was more like a side project. The project crashed more or less at the end of 2014 for several reasons. »

Turning problems into Challenges

There is a small difference between a problem and a challenge, however, this difference might change your mindset. In this post I’ll try to convince you that changing your vocabulary can have a positive outcome on your daily life, especially on professional aspects. Semantic Let’s start with a bit of semantic : Problem Something that ​causes ​difficulty or that is hard to ​deal with A problem is also a ​question to be ​answered or ​solved, esp. »

Author image Jean-Christophe Lavocat

Applying for patent in a bootstrapping startup

Protecting intellectual property in a digital world is tricky. I know that perfectly well since I have always tried to reverse engineer applications or online services other created. I had a lot of fun while learning how to crack software 15 years ago. Later I realized how easy it was to cheat on Flash games and spent some time cracking online contests just for distraction. More recently, when I tried to create a startup called WordiZ. »

Author image Jean-Christophe Lavocat

Quand brûle notre sous-sol

J’ai longtemps imaginé les mines de charbon comme des endroits tristes, gris, où le biotope est ramené à son strict minimum. L’Homme est souvent le seul animal croisé dans ces paysages. Cependant, quel que soit l’endroit de la planète, là où il y a des mines de charbon, il se produit un phénomène d’une nature étonnante. Cette manifestation (que j’ai découverte en relisant un ancien article de New Scientist) est autrement plus colorée que l’image que l’on peut garder d’un chapitre de Germinal. »

Author image Jean-Christophe Lavocat

Des murs qui fondent pour remplacer la climatisation

(Cover photo - Credit Benjamin Benschneider/ZGF) Il est environ onze heure du matin et comme d’habitude depuis l’arrivée des beaux jours, c’est l’heure à laquelle la paroi principale du mur qui vous fait face change d’aspect. Au fil de la journée, vous savez que la température qui monte va faire fondre cette paroi, et lui donner des teintes changeantes. Depuis que vous travaillez dans ce nouveau bâtiment vous avez bien sûr été curieux de constater l’absence totale d’appareils de climatisation. »

Author image Jean-Christophe Lavocat

Designing a landing page for color-blind people

As I am going on with the development of our backend and several new features, Fanny did a very great job in redesigning our homepage. We will be discussing that in a future post. In the meantime, I wanted to share with you an anecdote about the first version of our homepage. Elokenz v1 Homepage When I designed our first home, I had no real experience about how to do this kind of business. »

Image conversion using Amazon Lambda and S3 in Node.js

Lambda is one of the many services offered by Amazon Web Services (AWS in short). The tool was built to help developers who need to frequently run small easy tasks, and don’t need a dedicated server (and all the fuss that goes with it) to perform them. For each new task, Lambda will spawn an EC2 instance and run your task on it. The billing is made relatively to the RAM you allocated to the task, and the time it took to perform. »

Author image Jean-Christophe Lavocat

How much time should you spend on content creation VS amplification ?

When working on content marketing, adjusting the time you spend between creation and distribution can be difficult. In this posts, several experts give their best tips on how to choose a good balance. As you start writing blog posts and distributing on various media (social media, communities, forums…) you might wonder how to balance your efforts. Most of the content planning and analysis can be done asynchronously : planning can be done much in advance, and analysis could be scheduled regularly. »

How to track time when working on content marketing?

Content Marketing is known for being really accessible (everyone can do it, registering a domain name for a self hosted wordpress blog is cheap) and can be quite effective if you do it properly, with a purpose and with associated metrics. However, content marketing faces one big issue : it takes a lot of time. In this post, we’ll try to address the following question : How can a writer track time when working on a blog ? »

Hugo Deployment via Codeship

Hugo is a tool that I have been using for one year for generating static websites. On the contrary to dynamic websites which have a database, static websites are only made of HTML, JS and CSS. There is no scripts executed on the backend (php, python, ruby) and everything is static. In this post, I am giving you the simple deployment workflow I am using to push my sites made with Hugo to a FTP, via Codeship. »

Author image Jean-Christophe Lavocat

E1 conference 2015 in Toulon - Problem Solved - Recaps

(Cover photo - credit @loiclemay) Yesterday I had the pleasure to attend the E1 conference, in Toulon. This one day conference was dedicated to problem solving and the talks were oriented towards the main difficulties web entrepreneurs might have faced. E1 staff is preparing badges before the conference and Credit photo : @ThomasGabelle Live Broadcast We had one track with 11 talks in French about personal experience and feedback from past projects which have faced major problems. »

Author image Jean-Christophe Lavocat

Facebook enters the authorship race

For those who know me, you know that I have been terribly impacted by Google’s decision to stop promoting the authorship tag. This feature gave me the opportunity, at that time, to work toward my first startup project called Elokenz. Google’s decision took many people by surprise, and I was very sad the day George Muller announced it on Google+. Facebook new decision to showcase authors In a press release published on June 18th, Facebook officially announced that the social network will support a new author tag. »

Author image Jean-Christophe Lavocat

Installer WordPress sur Webfaction

J’ai récemment découvert l’hébergeur web Webfaction chez qui je suis en train de déplacer mes sites petit à petit. Je vais sans doute proposer une suite de tutoriels pour vous expliquer en français comment installer tel ou tel CMS sur la plateforme. Il faut savoir que Webfaction est un hébergeur dont le support technique est le plus rapide que je connaisse, mais qu’il souffre pour le moment d’une lacune de taille pour le marché français : la doc et le support est en anglais. »

Web In Provence #1

Je reprends la plume délaissée depuis un certain temps pour vous présenter un évènement auquel je viens d’assister à Marseille. Il s’agit du Web In Provence , un apéro networking dédié aux acteur du web en … Provence. L’idée était d’associer un apéro avec une conférence sur une tendance montante d’internet. Pour cette première édition, les organisateurs (Florent Hernandez et Alexandre Durain) avaient choisi comme thème le “Conception Web et Multi Device” . »

Comment j’ai triché à Samsung Launching People et pourquoi ils ont bien réagi

Toujours en cours actuellement, un concours mis en place par Samsung a récolté une très bonne visibilité sur la blogosphère française : Samsung Launching People. Dans cet article je vous explique comment il était possible de tricher à ce concours et comment Samsung gère la situation d’une manière intelligente. Introduction Dans ma série de posts pour expliquer comment tricher sur le web, j’aimerais aujourd’hui vous parler du concours Samsung Launching People. »